But there is much more to Seung Yong Chung than being a celebrity’s former husband. He has built a successful career in business and marketing. Over the years, he has worked with major brands and helped grow one of the most respected marketing companies in the entertainment world.
His story is also interesting because it combines different cultures, family traditions, business success, and family life. From growing up between South Korea and the United States to becoming the leader of a successful company, his journey has many parts that people may not know.
In this article, we will take a close look at Seung Yong Chung’s life. We will talk about his childhood, family, education, career, marriage to Diane Farr, children, and many other important details that help tell his full story.
Who is Seung Yong Chung?
Seung Yong Chung was born in 1970 in Seoul, South Korea. Although he was born in Korea, he spent most of his life in the United States after his family moved there when he was only two years old. This gave him a strong connection to both Korean and American culture.
He is a businessman and marketing executive. Over the years, he became known as the CEO and co-founder of Cashmere Agency, a marketing company based in Los Angeles, California. His work has helped many famous brands, movies, television projects, and music artists reach larger audiences.
Seung Yong Chung is also known for being the former husband of Diane Farr. The couple married in 2006 and stayed together for fourteen years before ending their marriage in 2020. They share three children and continue to be connected through their family.
Physically, Seung Yong Chung is known for his tall height. He stands about 6 feet 3 inches tall and has black hair and brown eyes. While some parts of his life are public, he generally prefers to keep a low profile and stay away from unnecessary attention.
Seung Yong Chung’s Early Life
Seung Yong Chung was born in Seoul, South Korea. His early childhood began there, but his life changed very quickly. When he was only two years old, his parents moved the family to the United States in search of new opportunities and a better future.
Growing up in America while keeping strong Korean family traditions gave him a unique experience. He learned about two different cultures at the same time. This helped shape his outlook on life and later played a role in many important moments of his personal journey.
Even though he lived most of his life in the United States, his Korean background remained an important part of who he was. Family traditions, values, and cultural customs continued to be important throughout his life and later became part of his marriage story as well.
Many people only learn about Seung Yong Chung because of Diane Farr. However, his story started long before that. His early years helped build the foundation for the successful businessman he would later become.
Seung Yong Chung’s Parents and Family
Seung Yong Chung comes from a family that valued hard work and success. His parents built successful careers of their own and played an important role in shaping his future.
His mother, Tae Wha Chung, worked as a nurse. She spent part of her career at George Washington University Hospital in Washington, D.C. Later, she retired after many years of helping and caring for patients.
His father, Young Ja Chung, was a businessman and entrepreneur. He served as the president of Intraco Korea, a company involved in importing and exporting products. His work helped connect businesses across different countries.
Because of his parents’ careers, Seung Yong Chung grew up seeing the value of education, responsibility, and hard work. These lessons would later help him build a successful career of his own in the business world.
One detail that became public years later involved his family’s wish to protect Korean traditions. When Seung began dating Diane Farr, his parents worried that some family customs could be lost if he married outside of Korean culture. Over time, those concerns were worked through, and both families found ways to respect each other’s traditions.
His School and College Years
Education played a major role in Seung Yong Chung’s life. He worked hard in school and focused on building knowledge that would help him in the business world.
One report states that he attended Gaithersburg High School before moving on to college. During those years, he developed strong skills and prepared for higher education.
After high school, Seung Yong Chung attended Virginia Tech’s Pamplin College of Business. He studied there from 1988 to 1992 and earned a Bachelor of Science degree in Finance. This gave him a strong understanding of money, business operations, and financial planning.
His learning journey did not stop there. He later enrolled at George Washington University in 1993. There, he studied Information Systems and completed a Master of Science degree in 1995.
Having knowledge in both finance and technology gave him a strong advantage. These skills would later help him manage businesses, lead teams, and make important decisions throughout his career.
How Seung Yong Chung Built His Career
After completing his education, Seung Yong Chung began building his professional career. He combined his knowledge of finance, technology, and business strategy to create opportunities for himself in the marketing world.
Unlike many people connected to celebrities, he did not become famous through acting, music, or television. Instead, he focused on business. He spent years learning how brands connect with customers and how marketing can influence culture and trends.
His ability to understand both business goals and audience interests helped him stand out. Over time, he became known as someone who could help companies create campaigns that people would notice and remember.
As the marketing world changed and digital platforms became more important, Seung Yong Chung adapted and grew with those changes. His understanding of modern marketing helped open the door to even bigger opportunities.
The biggest step in his career came when he helped launch a company that would later become one of the most respected names in entertainment marketing. That story begins with Cashmere Agency, which we will explore next.
The Story Behind Cashmere Agency
One of the biggest reasons for Seung Yong Chung’s success is Cashmere Agency. In 2003, he co-founded the company with Ted Chung. The agency started with a goal of helping brands connect with people in meaningful and creative ways.
The company was originally known as Chung and Associates before growing into the well-known Cashmere Agency brand. Since its launch, Seung Yong Chung has served as the company’s CEO and helped guide its direction.
Cashmere Agency focuses on marketing, advertising, creative planning, social media campaigns, influencer partnerships, and brand growth. The company works with businesses that want to reach people through modern and effective marketing strategies.
Over time, the agency expanded its work beyond traditional advertising. It began helping movie studios, television projects, music artists, and global brands create campaigns that connect with real audiences.
Its success did not happen overnight. Years of planning, creativity, and understanding changing trends helped the company grow into an award-winning business that earned respect throughout the marketing industry.
Big Success and Major Clients
As Cashmere Agency grew, more companies started paying attention to its work. The agency became known for creating marketing campaigns that felt fresh, modern, and easy for people to connect with. This helped the company stand out in a very competitive industry.
Over the years, the agency worked with many well-known names. Reports have linked Cashmere Agency with major brands such as Disney, Netflix, HBO, and Adidas. Working with brands of this size shows how much trust clients place in the company.
The agency also became known for helping movies, television shows, and music projects reach larger audiences. Instead of using old methods, the company focused on understanding what people were talking about and what trends were becoming popular.
The hard work paid off. Cashmere Agency received important industry recognition. One of its biggest achievements came in 2019 when it was named AdAge’s Multicultural Agency of the Year. The company has also been connected with recognition from the Cannes Lions awards.
For Seung Yong Chung, these achievements showed that years of effort were making a difference. While many people knew him because of Diane Farr, his business success was creating an impressive story of its own.
How Seung Yong Chung Met Diane Farr
Before meeting Seung Yong Chung, Diane Farr had gone through a difficult breakup. She once shared that she had been engaged before, but the relationship ended suddenly. The experience was painful and left her feeling disappointed.
After that breakup, Diane decided to stay away from dating for a while. During that time, she focused on herself and tried to move forward with her life. Sometimes, life surprises people when they least expect it, and that is exactly what happened.
During that period, she met Seung Yong Chung. The connection between them grew quickly. Diane later spoke about how interesting, fun, and exciting she found him. Their relationship developed naturally as they spent more time together.
One moment from their early relationship became well known. Seung told Diane that his parents might have concerns about their relationship because he was expected to marry a Korean woman. At first, Diane worried about what this meant, but she later understood that his family was mainly concerned about keeping their traditions alive.
As they continued their relationship, both learned more about each other’s backgrounds. Their story became an example of two people bringing different cultures together while building a strong relationship.
Their Marriage and Family Life
Seung Yong Chung and Diane Farr became engaged on October 29, 2005. After their engagement, they started planning their future together and preparing for marriage.
The couple married on June 26, 2006. Their wedding took place at Rainbow Tarns in Mammoth Lakes, California. The location provided a beautiful setting for family and friends to celebrate with them.
Because of their different cultural backgrounds, the wedding carried special meaning. Reports say they included both Korean and Western wedding traditions. This helped honor both families and showed respect for their different backgrounds.
Marriage brought many new experiences. Like many couples, they worked to balance family life, careers, and parenting responsibilities. Their story attracted attention because it showed how people from different cultures could build a happy family together.
For many years, they appeared to enjoy a strong family life. Although they kept many personal details private, they were often viewed as a supportive couple raising their children together.
Seung Yong Chung and Diane Farr’s Children

Family became a very important part of their lives. Not long after getting married, the couple welcomed their first child, a son named Beckett Mancuso Chung.
Diane later shared a funny detail about becoming parents. She said she became pregnant with their first child almost immediately after their wedding. Their son was born about ten months after they got married.
Life became even busier soon after. When Beckett was only around nine months old, Diane became pregnant again. This unexpected surprise led to the arrival of twin daughters.
Their daughters are Sawyer Lucia Chung and Coco Trinity Chung. Reports say the twins were born in August 2008 and arrived only one minute apart. Sawyer weighed 4 pounds and 12 ounces, while Coco weighed 5 pounds and 14 ounces.
Diane once joked that she had three children within about sixteen months. Because everything happened so quickly, family life became full of activity, learning, and memorable moments.
Why Did Seung Yong Chung and Diane Farr Divorce?
After fourteen years of marriage, Seung Yong Chung and Diane Farr decided to end their relationship. Their divorce became official in 2020.
One thing that stands out is that neither of them publicly explained the exact reason for the divorce. Unlike many public breakups, there were no major public arguments or detailed statements about what happened.
Because both Seung and Diane have always been fairly private about personal matters, they chose not to share many details with the public. This allowed them to handle the situation away from unnecessary attention.
Although fans were surprised by the news, many respected their decision to keep private matters private. Sometimes relationships end even when two people care about each other, and not every detail needs to be shared publicly.
The end of the marriage closed one chapter of their lives, but it did not end their connection as parents.
Life After the Divorce
Following the divorce, both Seung Yong Chung and Diane Farr focused on raising their children. Reports suggest they continued co-parenting and worked together for the benefit of their family.
One reason many people respect them is because they appear to have kept things friendly after the separation. Instead of public conflict, they focused on supporting their children and maintaining stability.
Diane has spoken openly about focusing on her children and career. In later interviews, she explained that she prefers to keep her romantic life separate from her home life.
Meanwhile, Seung Yong Chung has continued living a mostly private life. Unlike many people connected to celebrities, he does not often seek attention or share details about his personal affairs.
Today, he remains known both as a successful businessman and as a dedicated father who continues to play an important role in his children’s lives.
Seung Yong Chung’s Net Worth and Lifestyle
Over the years, Seung Yong Chung has built a successful career in marketing and business. Because of that success, many people are curious about his financial position.
Several online reports estimate his net worth at around $19.8 million. Some sources have suggested figures slightly above $20 million. However, these numbers have never been publicly confirmed by Seung himself.
Most of his wealth is believed to come from his work with Cashmere Agency. As the CEO and co-founder of the company, he has spent many years helping build its success and reputation.
Unlike some wealthy public figures, Seung appears to live a fairly private lifestyle. He does not frequently appear in entertainment news and rarely shares details about his personal spending or daily life.
His story shows how someone can build financial success through business, leadership, and long-term dedication to their work.
Final Thoughts
Seung Yong Chung may be widely known as Diane Farr’s ex-husband, but his story goes far beyond that title. He built a successful career, helped create a respected marketing company, and earned recognition through years of hard work.
From his early days in South Korea to his life in the United States, his journey shows the value of education, dedication, and family. His success with Cashmere Agency helped establish him as an important figure in the marketing world.
His marriage to Diane Farr brought public attention, but his business achievements and family life tell an equally interesting story. Even after their divorce, both continue to focus on raising their children and moving forward with their lives.
As interest in his story continues, Seung Yong Chung remains an example of someone who found success through hard work while choosing to keep much of his personal life private.
(FAQs)
How old is Seung Yong Chung?
Seung Yong Chung was born in 1970. As of 2025, he is 55 years old.
Where is Seung Yong Chung from?
He was born in Seoul, South Korea. His family moved to the United States when he was two years old.
What does Seung Yong Chung do for a living?
He is a businessman and marketing executive. He is best known as the CEO and co-founder of Cashmere Agency.
Was Seung Yong Chung married to Diane Farr?
Yes. He married actress Diane Farr in 2006. They divorced in 2020 after fourteen years of marriage.
How many children does Seung Yong Chung have?
He has three children. They are Beckett Mancuso Chung, Sawyer Lucia Chung, and Coco Trinity Chung.
What is Seung Yong Chung’s net worth?
Many reports estimate his net worth at around $19.8 million, although no official figure has been publicly confirmed.
Is Seung Yong Chung on social media?
He keeps a very private life. Most public information about him comes from business profiles and media reports rather than active public social media accounts.
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